Policy and
Guarantee
Link Popularity experts
We will provide you with the feedback and proof that the
number of links you purchase link to your website before the project deadline. Since our
service is truly labor intensive (no automation, work done by professional human analysts)
we can give you a guarantee that you will get a sure and certain result for your campaign.
| KNOWLEDGE BASE - |
Web Promotions and Meta Tags
There is a lot of 'disinformation' out there...... this section will try to describe the
basic fundamentals of search engine optimization and web promotions. This page is about
the basic use of meta tags, which are found in your site's 'source code'.
Meta Tags:
Are meta tags still used? Yes!
<TITLE> Though not considered part of the metas, the <TITLE> tag is one of the
most important aspects for the ranking of a site. This is the tag where you want to use
good keywords. The most common mistake that many make is to use their company name in the
<TITLE>. Believe me, this a horrid waste of valuable real estate, especially since
search engines (like Google), place a high emphasis on what keywords are in a
<TITLE>. Don't waste it with your company name. Visitors to your site will use
keywords to find you in the search engines, not the name of your company........you're
going to come up #1 in the rankings with your company name anyway, without it being in the
<TITLE>.
<DESCRIPTION> This tag is also important. Some search engines use this tag
extensively, some don't. The ones that don't presently, have probably used it in the past,
and most certainely may use it in the future. Always use this tag to describe what your
website offers. Use good keywords and apply them in a cohesive manner using sentences that
make sense. Don't use this tag just to stuff keywords in.
<KEYWORDS> This tag, although currently not being used by the 'top ten' search
engines, is used quite extensively by many minor search engines. Why not take advantage of
it? Again, be sure not to 'over-use' or abuse this tag.
Robot Commands:
these commands are not mandatory, but you can use them to tell search engine spiders
certain things about your site (be careful using these commands)
<meta name="Classification" content=> use this command to tell the search
engines what the subject of your site is
<meta name="Revisit-after" content="30 days"> use this command
to tell the search engines to come back and spider thru your site every 30 days (or any
length of time)
this command is ignored by the major search engines, they will revisit your site on their
own, regardless of this command
<meta name="robots" content="index,follow"> use this command to
tell the search engines to index your web pages, if you don't want a page to be indexed,
then use "index, no follow"....by default, search engines will index all pages,
unless you tell them not to
<meta name="author" content="> use this command to tell the search
engines who to contact if they may need to do so or to list the name of the designer or
website contact, you can use a name, email or even keywords here
<meta name="page-topic" content="> use this command to tell the
search engines the subject of each of your individual pages
<meta name=" " content="general"> use this command to tell the
search engines the subject of each of your individual pages, insert the subject between
the quotes
HTML Code Tips:
insert keywords using these html commands, be sure not to stuff keywords here
title= use this command for all your internal links (each link can have its own 'title')
alt= use this command to describe what your images or photos are (search engines can't
'see' images, so you can tell the search engines what each image or photo is about)
.... By sharen
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